All Works
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Green is my favorite color.
Jona does branding, UI/UX & product design, illustration, and vibe coding. She aims to bring vibrant, friendly, and humor to the world through her works.
Click on names to navigate:
Branding - Flora Language School, 2026
Branding - Jora Peruvian Restaurant, 2026
Branding - The Robots, 2026
Branding - Rousseau, 2024
Branding - Edges of Ailey, 2025
Product - Lumen, 2025
Game - The Northern Expedition, 2025
Product - Patch!, 2024
Product - Right Now, 2025
Product - Scroll Garden, 2025
Product - Goya Immersive Exhibition, 2024
About Jona
01
Flora Language School is a language school based in New York City. The identity embraces language as a living architecture; flowers and branches are like ever-evolving dialects and expressions that grow in between.
Tech:Adobe Illustrator, Adobe Photoshop, Procreate
202602
Jora
Peruvian Restaurant Brand Identity
Jora is a Peruvian Restaurant located in LIC. The rebranded identity incorporates illustrations inspired by Pre-columbic Inca-style fabrics.
Tech:Adobe Illustrator, Adobe Photoshop, Procreate
202603Graphic Design, Web Design, Vibe Coding, Branding, Type Design
Kraftwerk is my favorite music band ever since I heard them in 2023. For this audio-initiated
project, I designed a modular typeface with three weights—each responding to
different frequency ranges (bass, mid, treble) in real-time. The system evolved
into a complete brand identity for Kraftwerk's fictional 2026 tour, including
an interactive website, posters, and merchandise.
Tech:Claude, VS Code
Figma, Adobe Illustrator, Adobe Photoshop
Visit Website (flash light warning)
202504
RousseauDisplay Typeface Design
Rousseau Display is decorative stencil typeface that inspired from growing branches, textbook illustrations; it also evokes artworks by French post-impressionist artist Henri Rousseau.
Tech:Adobe Illustrator, Adobe Photoshop
202405
Edges of AileyExhibition Identity Design
The exhibition identity emphasizes a dynamic stage of typography — elements open and close to showcase images. The red theme color echoes both the stage curtain and, in Alvin Ailey’s own words, the memory of blood. The logomark incorporates angles and a sense of pieces coming together, reflecting the collaborative nature of the exhibition (featuring multiple artists and mediums).
Tech:Adobe Indesign, Adobe Illustrator, Adobe Photoshop
202506
Lumen
Service Design, System Design, UIUX
Lumen is a speculative interaction system that explores how personal digital works can be preserved, activated, and redistributed within urban public space. Through NFC-triggered physical nodes and a supporting digital platform, the project transforms private digital assets into shared cultural resources—designed to be accessed, interpreted, and reactivated both during life and beyond.
Tech:Arduino, NFC, Wokwi, Rhino7, VS Code
Figma, Adobe Illustrator, Adobe photoshop
NFC-LED Interaction Logic2025.9 - 2025.12
07
Game Design, Game UI, User Experience
An AI-driven historical strategy card game that combines generative storytelling with authentic sources such as Records of the Three Kingdoms.
This project was completed in collaboration with interns and full-time researchers during my internship at The Research Center for Digital Humanities of Peking University (PKUDH). It is selected as one of 10 finalists in the AI Creation Track, and Top 55 finalists out of 1,359 teams overall, in the 2025 Tencent Game Award.
Team Member:Yang Chen, Kairan Liu, Yihan Sheng, Meiyi Zhao, Mengyi Tian
Tech:Figma, Adobe Photoshop, Adobe Illustrator
Doubao, Jimeng
Play this game2025.7 - 2025.9
08
Service Design, Interaction Design, UIUX
Patch is a secondhand trading platform designed for art students. It contains dynamic product filtering by major and category, multi-image galleries, buyer-seller messaging, and a complete transaction flow from browsing to payment confirmation.
Tech:Figma · PyCharm · Adobe Illustrator · Procreate · Claude
View Website
Github
2024.9 - 2024.1209
Right Now
Product Design, UIUX, Hackathon
RightNow is an AI lawyer app connecting undocumented migrants with legal resources to improve unsafe working conditions. The app utilizes AI voice function to offer easier and smoother communication between targeted users. During the project I oversaw project direction, coordinated timeline and team roles, and facilitated brainstorming, wireframing, and prototype delivery. The project is awarded Second Prize and selected for the SVA BFA Design 2025 Spring Gallery Show.
Tech:Figma, Adobe Illustrator, Adobe Photoshop, After Effects
View Video Demo
2025.1.14 - 2025.1.29 (Hackathon)
10
Scroll Garden
Game Design, Game UI, User Experience
This project explores how technology can bring elders a renewed sense of connection and creativity rather than passive consumption. Through research, interviews, and prototyping, I designed an interactive system where older adults use a handheld device (scroll) to “draw” and engage with generative visuals on a TV screen—turning simple gestures and movements into moments of immersive, meaningful play.
Tech:Figma, Adobe Photoshop, Adobe Illustrator
VS Code2025.1 - 2025.511
Our group curated an immersive exhibition centered on the life and work of Francisco Goya, offering a multi-platform visitor experience. The exhibition content was developed through thorough research and careful curation. I was responsible for conducting background research and selecting artworks, curating the exhibition experience, drawing the floor plan and rendering the second exhibition room, as well as designing and writing copy for the on-screen experience.
Tech:Blender, Figma, Adobe Illustrator, Adobe Photoshop
2024.10 - 2024.11